Board
The board of the Hogeschool van Amsterdam University of Applied Sciences is formed by the Executive Board, the Supervisory Board and the Central Representative Advisory Council.
The Executive Board
Ms J.E.A.M. (Jopie) Nooren
Chair of the Executive Board
With effect from 1 March 2021, Ms J.E.A.M. (Jopie) Nooren was appointed as chair of the Executive Board. As of 1 March 2025, she was reappointed for a period of four years.
Jopie Nooren began her career as an academic employee and university lecturer at Erasmus University Rotterdam. She then worked at Zorgverzekeraars Nederland and was director of the Vereniging Gehandicaptenzorg Nederland. She then joined the board of directors of care institution Lunet Zorg in Eindhoven. From 2013, she chaired the board of directors at Bartiméus. From 2015 to 2021, Nooren was a member of the Senate representing the Dutch Labour Party. From 2019, she was also deputy chair there.
Nooren studied Occupational Therapy at Heerlen University of Applied Sciences and Health Care Policy and Management at Erasmus University Rotterdam.
Dr. G.R. (Geleyn) Meijer
Vicechair
Dr G.R. (Geleyn) Meijer has been Vicechair of Amsterdam University of Applied Sciences since 1 July 2018. As of 1 July 2022, he was reappointed for a period of four years.
Before becoming dean of the Amsterdam University of Applied Sciences’ Faculty of Digital Media and Creative Industries in 2011, he was a partner at Logica and strategy director at Logica Management Consulting Nederland. As dean, he was heavily involved in the development of the Centre of Expertise Amsterdam Creative Industries Network, the Knowledge Mile, the Master’s degree programme in Digital Design and the Digital Society School.
Meijer studied Physics at the University of Amsterdam and obtained his PhD in Robotics there in 1991.
Drs. H.G. (Henk) Geveke
Member of the Executive Board, management portfolio holder
Member of the Executive Board, Operations portfolio holder
Effective March 1, 2025, Drs. H.G. (Henk) Geveke has been appointed as a member of the Executive Board. Henk Geveke has a long record of service in the private, government and non-profit sectors. He previously held management positions at research organisation TNO Defensie & Veiligheid (Defense & Security) and at the Ministry of the Interior and Kingdom Relations. Until 2025, he was a director at the National Police. Disciplines he managed include intelligence, digital transformation, ICT, crisis management and national security.
Geveke was educated as a public administration expert at the University of Twente and was a lecturer and researcher at the University of Leiden.
Supervisory Board
The Supervisory Board has a supervisory role and appoints and monitors the members of the Executive Board.
Mr. G.V.M. (Gala) Veldhoen
R.P.J. (Ron) de Mos
Prof. dr. V.A.J. (Valerie) Frissen
Dr. H.C. (Henno) Theisens
Drs. R.N. Nurmohamed RA
Drs. Y.E.M. Verdonk - van Lokven
Central Representative Advisory Council
The Amsterdam University of Applied Sciences has a Central Representative Advisory Council (CMR), in which both students and employees are represented.